Lucknow: Lucknow’s Bharat Ratna Shri Atal Bihari Vajpayee Ekana Cricket Stadium turns the city into a vibrant hub every IPL season. Since the Lucknow Super Giants (LSG) debuted in 2022, the Indian Premier League has transformed the city into a sporting powerhouse, drawing over 50,000 fans per match and sparking an economic and cultural boom that elevates Lucknow’s global image.
A Cricketing Carnival
LSG, owned by RPSG Group under Dr. Sanjiv Goenka, has electrified Lucknow’s sporting scene. Valued at USD 60 million in 2025, the franchise, led by KL Rahul, reached the IPL playoffs in its early seasons. “LSG reflects Lucknow’s spirit—resilient and vibrant,” says Atishay Agarwal, Head of Digital at RPSG Sports to the media. The Ekana Stadium, built in 2014 for Rs 360 crore, has hosted 17 IPL matches, with thrilling moments like LSG’s 2024 win over Gujarat Titans, driven by Aiden Markram’s 58 off 31 and Nicholas Pooran’s 61 off 34. Known for its spinner-friendly pitch, Ekana has seen Ravi Bishnoi claim 17 wickets, making it a fortress for LSG.
Economic Surge
The IPL has unleashed a business bonanza in Lucknow. Hotels like Hyatt Regency report 90% occupancy during matches, while restaurants see a 40% surge in footfall. “IPL season is our Diwali,” says Priya Sharma, a local restaurateur. Small vendors and gig workers also thrive. “I earn double on match days,” shares auto driver Rajesh Yadav. LSG’s financial success, with a Rs 59 crore profit in FY24, fuels local infrastructure growth. Sponsorships from brands like My11Circle amplify the economic impact, leveraging IPL’s 400 million viewers in 2023. “The IPL’s reach is unmatched for brands and Lucknow’s visibility,” says Abhishek Padwal, CEO of HiG Sports.
Global Spotlight
The IPL has redefined Lucknow’s image, blending its nawabi heritage with modern flair. Ekana, a world-class venue, hosted five 2023 Cricket World Cup matches, earning global acclaim. “Lucknow is now a sporting capital,” says Uday Sinha, Managing Director of Ekana Sportz City. Digital fan engagement, powered by Infront Lab, connects LSG with fans worldwide. “I came from London to watch LSG at Ekana,” says fan James Carter. “The energy and hospitality were unforgettable.” The franchise’s 70% stake in The Hundred’s Manchester Originals in 2025 signals its global ambitions, further boosting Lucknow’s prestige.
Cultural and Social Impact
IPL match days are a cultural extravaganza, with fan zones, live screenings, and Awadhi-inspired events. Local artists perform, merging tradition with modernity. “The IPL showcases our heritage to younger fans,” says event organizer Ragini Mishra. LSG’s community programs inspire youth, with cricket clinics for underprivileged kids. “Watching KL Rahul and now Rishabh Pant bat makes me dream of playing for India,” says 14-year-old Arjun Singh, a clinician in the city.
IPL 2025 and Beyond
As Lucknow basks in the IPL 2025 mood, excitement is palpable. Tickets for LSG’s home games at Ekana are selling out fast on BookMyShow. “We’re building a legacy,” says Dr. Sanjiv Goenka. “LSG will make Lucknow proud globally.” With its blend of cricketing thrills, economic gains, and cultural vibrancy, the IPL has made Lucknow a shining star on the world stage.
From roaring crowds to booming businesses, Lucknow’s IPL affair is a grand spectacle that’s only growing. The city, once known for kebabs and poetry, now pulses with the energy of a global sporting hub, proving that the IPL is more than a game—it’s a catalyst for transformation.